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Oral Cancer Awareness

Oral Cancer Awareness (23)

As Oral Cancer Awareness Month 2018 rolls on, we wanted to give a shout out to the Oral Cancer Foundation for their Check Your Mouth™ Campaign.

This campaign was launched in 2017 to raise awareness and to encourage early detection of signs and symptoms of oral cancer.

The Check your Mouth Campaign is a push in the right direction to inspire the general public to regularly examine their mouths for abnormalities which can be early signs of oral cancer. This reminder is given with the hopes that more oral cancer will be caught in its early stages, which greatly improves survival rates.

Click here to learn more about the Check your Mouth campaign.

It is truly great to get the word out to the public to check their own mouths, we at DentalEZ feel that OCF’s campaign is truly innovative.

Once an abnormality is found via the Check your Mouth Campaign reminder– a dental health professional should always be consulted for further analysis. This is where StarDental’s Identafi Mucosal Visual Enhancement System can take the self-screenings to the next level by working hand-in-hand with an oral screening clinician.

For a money saving offer on any Identafi system purchased this month, click here!

If you would like to learn more about the Identafi system and how it works, click here

Friday, 06 April 2018 16:25

Oral Cancer Awareness Month 2018 is Here!

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Close to 49,750 Americans will be diagnosed with oral cancer this year and will cause more than 9,750 deaths. Of the people newly diagnosed, just over about half will live longer than 5 years. The death rate associated with oral cancer remains so high due to the cancer being routinely discovered late in its development. 1 As dental professionals, we need to promote awareness & early detection throughout the year, but especially every April.

Early detection provides your patients better protection against oral cancer. Studies show that early detection increases the 5-year survival rate for oral cancer to 83 percent.2 Identafi enhances the appearance of suspicious tissue using three wavelengths of light, revealing mucosal abnormalities which may lead to oral cancer or premalignant dysplasia that may not be apparent to the naked eye. Dental practices offering Identafi as a visual enhancement can help their patients with early detection of oral mucosal abnormalities.

Buy an Identafi System in April and receive a free box of disposable sleeves!

In addition, April is National Oral Health Month in Canada, created by the Canadian Dental Association (CDA) as a reminder to take extra care of oral health and recognize its impact on overall well-being. 

The CDA website features an article about National Oral Health Month, which links oral health problems as signs of more serious health issues such as oral cancer:

“The reality is that oral health problems could be a sign of something serious such as oral cancer. Every year approximately 3,200 Canadians are diagnosed with oral cancer and 1,050 deaths from oral cancer occur. This devastating disease has a low survival rate because it is often diagnosed very late. With early detection the survival rate of oral cancer can be greatly improved.”

Read the entire article here!


To learn more about Identafi Oral Mucosal Visual Enhancement system here! Remember, now is the time to buy an Identafi System & take advantage of our OCA month promotion!

To learn more about US Oral Cancer Awareness Month, and the Oral Cancer Foundation, click here!


 1 Oral Cancer Foundation “Oral Cancer Facts – Rates of occurrences in the United States” https://oralcancerfoundation.org/facts/ 
(accessed March 30, 2018).

 2 National Institute of Dental and Craniofacial Research

Monday, 08 May 2017 16:22

Oral Cancer Screening Frequency

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Last month, in the spirit of Oral Cancer Awareness month, DentistryIQ published Statistics: Oral Cancer Screening Occur. But do they happen often enough? This article was written by Kevin Henry, co-founder of IgniteDA.net, based on actual oral cancer screening statistics taken from Sikka software from 2010 through 2016.

The Sikka Software data shows growth in the average number of pre-diagnostic oral cancer tests administered by dental professionals from approximately 6 screenings per month in 2010 to just over 9 per month in 2016.1

Henry points out that in comparison to 21 patients the average dentist sees daily1, 9 total screenings per month seems like a very low number.“Think about how many patients were going through practices last year that did not receive an oral cancer screening. It’s a scary number.”

Henry attributes this extremely low number of screenings to 3 major factors:

  1. Time- Dental Professionals perceive screenings take up too much time in an already packed schedule.
  2. Cost confusion- Most dentists do not know what to charge and/or if insurance covers the screening.
  3. Fear- Discussing cancer with patients.

Henry takes the time to point out some very helpful resources that alleviate each of these screening road blocks in the hopes that providing this information may help to increase this monthly number drastically. Click here to read the article.

StarDental® Instruments offers a solution to assist dental professionals incorporate enhanced visualization into their practices with the Identafi® Oral Mucosal Visual Enhancement. In addition to the system, StarDental also offers a plethora of information, printable literature, and research about oral cancer. If you would like to learn more about oral cancer facts, statistics, benefits of early detection or the Identafi system, click here


1Based on data collected by Sikka Software based 12,500+ dental practices in the U.S.

Wednesday, 06 April 2016 10:22

Prophy Angles for Oral Cancer Awareness

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Young Dental has teamed up with the Oral Cancer Foundation to launch a Classic Burgundy Petite Web Angle. Coinciding with April's Oral Cancer Awareness signature color burgundy, the Classic Petite Web Angle fits perfectly on the iStar. With hygienists being the front lines of oral cancer detection, it's a great initiative to promote awareness.

If you don't have an iStar in your practice, StarDental is currently running a promotion with Young Dental. We are offering a box of Young Angles free with the purchase of an iStar through June 30th, 2016. 

To learn more about the iStar

To learn more about the Young Dental promotion


Monday, 04 April 2016 16:41

April is Oral Cancer Awareness Month

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Oral cancer kills nearly one person every hour of every day of the year. Of the people newly diagnosed, only about 60% will live longer than 5 years. And among those survivors, most suffer long-term problems such as severe facial disfigurement or difficulties eating and speaking. The death rate associated with oral cancer remains high due to the cancer being routinely discovered late in its development. There will be approximately 43,250 people in the U.S. diagnosed with oral cancer this year. Even worse, awareness in the public is extremely low. This is the purpose of dedicating April to Oral Cancer Awareness.

There are many parts of the oral cavity. The lips, cheek lining, gums, tongue, and throat all pertain to the oral cavity. Because of the severity of oral cancer, it is important to understand all the areas of vulnerability. HPV is the leading cause of Oral Cancer while tobacco use of any kind and heavy alcohol consumption greatly increase your risk for oral cancer. The fastest growing segment of oral cancer patients is young healthy non-smoking individuals due to the connection to the HPV virus. Poor diet lacking fruits and vegetables can also lead to oral cancer contraction, while long exposure to the sun puts your lips at risk. Oral cancer is not just limited to the people living these lifestyles. It can happen to anyone, even the healthiest adults. 

Oral screening is the best way to combat oral cancer. Performed by a dentist or primary care physician, oral screening is quick and painless. Traditionally done with gauze or air syringes, new technologies such as the Identafi have made oral screening quicker and more accurate. Utilizing Multi-Spectral Fluorescence and Reflectance technology, Identafi enhances visuals of abnormalities in the mouth that may not be seen with the naked eye.



Identafi by StarDental

The Identafi uses white, violet, and amber wavelengths of light to excite oral tissue in distinct and unique ways. As a result, biochemical changes can be monitored with fluorescence, while morphological changes can be monitored with reflectance. The combined system of fluorescence and reflectance uses the body's natural tissue properties as an adjunctive tool for oral mucosal examination. Conventional examination of tissue is performed using a highly concentrated white light.

Wearing reusable Identafi filtered eyewear to enhance visual effects and allow transmission of reflected light, the health professional then switches to violet for a second observation. The clinician's photosensitive glasses block the violet excitation light and allow the observance of the tissues natural fluorescence. Violet light enhances normal tissue's natural fluorescence; however, suspicious tissue appears dark because of its loss of fluorescence.

When suspect abnormalities are present the selector is switched to amber light, which enhances normal tissue's reflectance properties so the clinician may directly observe the difference between normal and abnormal tissue's vasculature. This independent view of vascular architecture may assist in the assessment of confounders when screening for oral cancer.


Studies indicate abnormal tissue has a diffuse vasculature, where normal tissue vasculature is clearly defined. The combination of all three Multi-Spectral wavelengths provides the clinician with more visual information, improved results over direct visual exam alone and increased confidence for recommending biopsies.

To learn more about Identafi

To learn more about Oral Cancer Awareness Month

Join us in raising awareness of Oral Cancer this month and be sure to share your thoughts below!




The DentalEZ® Integrated Solutions team is participating in a walk for oral cancer awareness on Saturday, September 12th! The 7th annual Oral Cancer Foundation Walk for Awareness takes place from 9:30am to 12:30pm in the Bethlehem township municipal park.

The event begins with a Dental Professional Continuing Education course with Dr. Lauren Levi prior to registration at 9:30. Those who sign up for the walk before the date of the event can attend this course for free; you can register in advance online.

Interested in contributing to the event? While registrants for the walk are always welcome, donations are certainly encouraged as well! Those willing to donate to the oral cancer cause by supporting the DentalEZ team can do so here.

Other notable draws to the event include games, prizes for top fundraising registrants, and lunch after the walk. The Identafi oral cancer screening device from StarDental® Instrument Solutions will also be on site for the event in the hands of a trained physician, meaning attendees can even get a free oral cancer screening!

We welcome your help in supporting a good cause, and hope to see you at the event!

Tuesday, 18 August 2015 08:57

Identafi® Featured in DPS Technology Article

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The Identafi® oral cancer screening device from StarDental® Instrument Solutions is among the topics of discussion in the July edition of Dental Product Shopper magazine. In a featured section about dental technology, the article focuses on where practices should consider making investments, including the benefits of providing oral cancer screening.

In the article, called “Technology ROI”, Dr. Marty Jablow is quoted on detection technologies like Identafi: "What's the price of human life? That's your return on investment."

Many practices would still like to benefit financially as well as morally from new technology purchases. According to Dr. Parag Kachalia that’s entirely feasible:

“If patients are paying $15 a year (for oral cancer screening) and you’re seeing 1000 patients, you’re going to pay for (the device) easily,” Dr. Kachalia told Dental Product Shopper, while adding that at that price point 95% of patients accepted the screening service. Given the low operating cost for the technology, once the initial cost was recovered Dr. Kachalia’s practice hasn’t been charging patients for the procedure anymore.

Also in the technology feature, StarDental’s Sr. Product Manager Rick Gross is interviewed on the subject of oral cancer screening. Gross discusses the major points as to what’s different about Identafi that helps benefit both practitioners and patients. “Unlike other technologies, Identafi uses narrow band reflectance to help the clinician visualize the vasculature around the lesion. This can help provide the additional info to the dental professional that can be used in determining an evaluation and treatment plan.”

When asked about oral cancer stats, Gross noted that "Oral cancer is one of only 3 cancers for which the death rate has not declined in the past 10 years… Identafi, and similar technologies, assists the dental professional in locating potential oral cancer lesions early… when the 5-year survival rate is nearly 90%.”

With cancer being such a hot topic these days it’s easy to see how having this kind of technology, and publicizing it, can create a draw to a dental practice. For those interested in staying abreast of the subject, sign up for our Identafi oral cancer screening eNewsletter.

Thursday, 02 July 2015 12:01

New York and California Oral Cancer Seminars

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Friday, June 12th (NY) and Friday, June 19th (CA), 2015

Over 140 dental professionals from throughout the states of New York and California attended the two most recent oral cancer seminars presented by DentalEZ and Henry Schein. The continuing education programs not only highlighted the benefits of incorporating the StarDental® Identafi® into a sustainable profit center for dental practices, but also covered the treatment journey for patients beyond the oral cancer diagnosis. The lectures covered the current state of oral cancer and how the Human Papillomavirus (HPV) is shifting the demographic of the diagnosis population. Attendees also received in-depth information on how the Identafi can become the key piece in developing a cause-related marketing platform to develop partnerships with medical groups and non-profit organizations to better help patients every day. 


The Oral Cancer Foundation, in its continued partnership with Henry Schein and DentalEZ, offered attendees goodie bags filled with patient-based literature, screening tips, and deliverables to help dental professionals generate awareness for oral cancer year-round. The Oral Cancer: From Screening to Survivorship lecture series continues as Dr. Abbott heads to Sacramento, CA on July 17, 2015. For more information on upcoming oral cancer seminars, check out www.henryscheineventconnect.com

Dennis M. Abbott is the Founder and CEO of Dental Oncology Professionals, an oral medicine practice dedicated to meeting the unique oral health needs of patients with cancer. For more information on Dr. Abbott, visit www.drdennisabbott.com

The Oral Cancer Foundation issued a press release yesterday, continuing their efforts to increase awareness for oral cancer. We’re honored to be a part of the work they do!

"NEWPORT BEACH, Calif., April 9, 2015 -- April is Oral Cancer Awareness Month. 2015 marks the 16th year that The Oral Cancer Foundation has led the effort to raise awareness of this disease and the need for an annual screening….Our private sector corporate partners include Bristol-Myers Squibb, Henry Schein Dental, LED/VELscope, OralID and Identafi. The university partners this year are NYU, Penn Dental Medicine, and Columbia University College of Dental Medicine.

Primary risk factors for developing an oral or oropharyngeal cancer:

  • Tobacco use in all its forms
  • Excessive alcohol consumption
  • A persistent HPV16 (human papilloma virus #16) oral infection

Oral cancer signs and symptoms identifiable in a conventional visual and tactile screening:

  • An ulcer or sore that does not heal within 2-3 weeks.
  • A discoloration on the soft tissues of the mouth that persists. It may be white, red, or even blackish in color.
  • A swelling or lump in the mouth that persists. This also applies to a tonsil that is swollen but painless.
  • Any abnormality that bleeds easily when touched. (friable)
  • A lump or hard spot in the tissue. (induration)
  • Tissue raised above that surrounding it, a growth. (exophytic)
  • A sore under a denture, which even after adjustment of the denture, still does not heal.
  • A numb feeling in the mouth or lips.
  • Persistent sore throat, hoarse voice, or cough.
  • A painless fixated lump felt on the outside of the neck, which has been there for at least two weeks.
  • Difficult or painful swallowing, or a painless sensation that when swallowing things are becoming stuck in your throat.
  • An ear ache on one side (unilateral) which persists for a protracted period of time."

Read the Oral Cancer Foundation’s entire press release.

DentalEZ is here to help!

If you’re an Identafi owner providing a free oral cancer screening event during April, we can help! We’ll provide all the necessary disposables, promotional information and patient literature free of chargeRequest materials.

If you’re expecting a large crowd, we’ll even loan you an extra Identafi unit!  

If you aren’t an Identafi user yet, if you purchase an Identafi Oral Cancer Screening System in April, you'll save $300!

Or, save $900 when you upgrade from a Velscope to an Identafi Oral Cancer Screening System. 

Tuesday, 07 October 2014 11:33

Beautiful Day for a Walk

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We lucked out on September 27th with a pristine fall day for the Oral Cancer Foundation’s 6th Annual Lehigh Valley Walk for Awareness. We were delighted to be able to sponsor this walk that took place at the Bethlehem Township Municipal Park.  


The day kicked off with a continuing education (CE) course for dental professionals presented by head and neck surgeon David Brown, MD. Immediately following, we moved to registration and breakfast followed by a group of speeches presented by three oral cancer survivors, and a fun warm-up session with a plank-off competition.

Team DentalEZ
Team DentalEZ

The walk began with a bagpiper leading the way; that was a first for me in charity walks, how different! The event planning committee chair and oral cancer survivor Eva Grayzel led the way from the start line and around the park walking course.

Start of Walk
Start of Walk

The event raised over $30,000 for the Oral Cancer Foundation, which exceeded our goal! Thanks to everyone who donated and participated in this charitable event.

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